What Does Bad AI Cost You?
Use our interactive calculator to estimate the financial impact of AI failures, hallucinations, and safety incidents—and see how AI safety testing pays for itself.
AI Risk ROI Calculator
Answer a few questions to calculate your AI risk exposure
How This Calculator Works
This calculator estimates the hidden costs of AI failures based on industry benchmarks and real-world data.
Support Costs
Calculated based on AI-related complaints multiplied by your average ticket cost. This includes customer support time, escalations, and refunds.
Churn Costs
Based on the percentage of users who leave due to AI issues multiplied by customer lifetime value. Conservative estimates use 0.5-2% churn rate.
Engineering Time
Hours spent debugging AI issues multiplied by engineer hourly rate. This includes investigating hallucinations, fixing prompts, and handling incidents.
Safety Incidents
Major incidents (data leaks, PR crises, compliance violations) multiplied by average incident cost, which includes legal fees, remediation, and brand damage.
Note: This calculator provides conservative estimates. Actual costs may be higher when factoring in reputational damage, lost sales opportunities, regulatory penalties, and investor confidence impact.